Privacy Policy


Many thanks for visiting our website. Compliance with statutory data protection provisions is particularly important to us.


The aim of this data protection policy is to inform you as the user of the website of the nature, scope and purpose of personal data processing and your existing rights, providing you are deemed a data subject as defined by Article 4 section 1 of the General Data Protection Regulation. The following data protection policy has already taken into account new developments in line with the General Data Protection Regulation (GDPR), which applies from 25.5.2018.


This website and the services offered are operated by:


Porcelain Wood Ltd

Pride Park,

Stadium Business Court,

Millennium Way,

Derby DE24 8HP


Telephone: 0844 854 3050



We have developed the website in such a way as to ensure we collect as little data from you as possible. It is possible in principle to visit our website without entering any personal data. The processing of personal data is only necessary if you decide to use certain services (e.g. using the contact form). In doing so, we make sure at all times that we only process your personal data in accordance with a legal basis or consent given by you. We adhere to the provisions of the General Data Protection Regulation (GDPR), applicable from 25.5.2018, and the relevant applicable national regulations and other special legislation on data protection.


In accordance with GDPR, the terms used in this data protection policy are defined as follows:


‘personal data’ any information relating to an identified or identifiable natural person (hereinafter referred to as ‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person;


‘processing’ any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction;


‘restriction of processing’ the marking of stored personal data with the aim of limiting their processing in the future;


‘pseudonymisation’ the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person;


‘controller’ the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law;


‘processor’ a natural or legal person, public authority, agency or other bodies which processes personal data on behalf of the controller;


‘recipient’ a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients; the processing of those data by those public authorities shall be in compliance with the applicable data protection rules according to the purposes of the processing;


‘third party’ a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data;


‘consent’ of the data subject means any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her;


When you visit our website, we will sometimes collect certain personal data concerning you. We require your consent to do this. This takes place in the first instance in our dialogue and service area specifically when contact is made via a contact form, sample requests, etc.


Declaration of consent

By using the forms we provide, you hereby consent to us collecting the personal data you provide and processing it as indicated in this data protection policy. You may withdraw this consent at any time with effect for the future by providing us with a relevant statement. However, please note that it is no longer possible to use our service without your consent. To withdraw, please use the above methods of contact (in that instance, please state your name, email and postal address).


Purpose and legal basis of personal data processing

We process personal data required to legitimise, perform or process our service offering using Article 6, section 1b GDPR as our legal basis. If we use external service providers as part of commissioned data processing, the legal basis for the processing shall be Article 28 GDPR.


Personal data collected and processed

We only collect and process your personal data when it is freely provided by you with your knowledge e.g. by completing forms or sending emails.

This initially concerns the following data in the forms provided:


General contact information:

• First Name

• Surname

• Telephone number

• Email address

• Street

• House number

• Postcode

• Town/city

• Message


Porcelain Wood email newsletters:

• First name

• Email address




• First Name

• Surname

• Telephone number

• Email address

• Street

• House number

• Postcode

• Town/city


The personal data you provide and the content thereof shall remain exclusively with us. We shall only store and process your data for the purposes stated in clause 5. Any use beyond the indicated purpose requires your express consent. The same also applies to the transfer and transmission of your data to third parties.



General log files

The connection data for the querying computer (IP address), which of our pages you visit, the date and duration of your visit, the identification data of the browser and operating system type used, the website you are visiting us from and successful access are temporarily recorded by the web server in protocol files (log files). Technical administration of websites and anonymous collection of statistics allows evaluation of access to the Porcelain Wood service and evaluation aimed at improving data protection and data security within our company, in order to ultimately ensure an optimum level of protection for the personal data we process.

The server log file data is stored separately from all the personal data you enter for a period of 12 months for analytical purposes, before being erased.



On our website, information is collected and stored using what are known as browser cookies.


What are cookies?

Cookies are small text files which are stored on your data carrier and store certain settings and data for interacting with our system via your browser. A cookie usually contains the name of the domain that the cookie data was sent from, information on the age of the cookie and an alphanumeric identification code.


Why do we use cookies?

Cookies allow our systems to recognise the user’s device and make any predefined settings available immediately. Once a user accesses the platform, a cookie is transmitted to said user’s computer hard disk. Cookies help us to improve our website and provide you with a better service more tailored to you. They allow us to recognise your computer and/or (mobile) end device if you return to our website, thus enabling us to:


• Store information on your preferred activities on the website and thus align our website to your individual interests.

• Speed up processing of your queries.


We work together with third-party services that help us make the online service and website more appealing to you. Accordingly, when you visit the website, cookies from these partner companies (third-party providers) are also stored on your hard disk. These cookies are automatically erased after a fixed period.


Your right to unsubscribe

Remember, you can unsubscribe from our emails at any time. Just follow the unsubscribe link at the bottom of all our emails.